This is it.

Branding / Advertising / Packaging

 

‘This is it’ is a fictional festival based in Melbourne that celebrates and supports upcoming and regional Australian musicians who have been affected by COVID-19. This project was created as an antidote to the devastation on the music scene caused by COVID-19 lockdowns and restrictions. Explore more of the research and process here.

 

Song : SMBYFP - Boing Boing

 

View the website prototype here:

Images sourced from venues and musicians.

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Micro Press